Global Shazam customers have now used the tagging service to identify songs over five billion times.
Shazam’s rapid expansion into television has given people new opportunities to use the app to engage with their favourite shows and ads for additional content and exclusive offers.
The company’s CEO Andrew Fisher said: “Shazam is achieving growth and customer engagement that is unparalleled, with more than two million people downloading the app each week and using it ten million times every day.
“We have invested in our technology and developed strong partnerships with broadcasters, brands, artists and music labels to provide our fans with the most innovative way to discover, explore and share the content that interests them most.”
Last year, Shazam entered the media engagement category with the launch of the Shazam for TV service and has since gone on to work with more than 100 campaigns for big global brands such as Pepsi, Procter and Gamble, Sony and Toyota.
Shazam has also developed partnerships with broadcasters to create dozens of custom interactive second-screen experiences for leading shows and major live events like the Super Bowl, GRAMMY Awards, Billboard Music Awards, MTV Movie Awards, American Idol and the 2012 London Olympics.
Additionally, Shazam has also enhanced its app by improving its tagging speed, enabling people to identify music and other content in as little as one second, and launching unlimited tagging in its free app for iOS and Android devices.
Fisher said: “It took Shazam ten years to see its first billion tags, then ten months to achieve the second billion. And in just a year, we have gone from two billion tags to five billion. We look forward to this kind of growth continuing as we give people more exciting reasons to use Shazam.”
Shazam is available for free on every major plat form and can be found on iTunes App Store, Google play, Amazon App Store, AT&T’s AppCenter, Verizon VCast app store, Nokia Store, Windows Phone Marketplace, BlackBerry App World, and GetJar.
Shazam built its reputation on music recognition, which is still at the core of its capabilities. It has a 225-million global fan base that use the app ten million times a day, resulting in Shazam’s Tag Charts, available for over 20 countries and globally, being popular predictive measures for the industry to see which songs and artists are resonating with the public and are likely to become commercial hits in the weeks, and sometimes months, ahead.
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