Sync Story: Inside Tinder/Findlay's placement

Ben Homewood

Tinder’s #representlove initiative is campaigning for interracial couples to be represented by emojis on digital platforms.

The online dating giant has launched a petition, and its Tinder Emoji spot distils its argument into engaging video form. ‘Isn’t it time emoji represented all love?’ it asks.

Anton Trailer was tasked with syncing music to picture. He told Music Week that Findlay’s 2016 track Monomania “stood out above anything else, with its effortless bounce and Findlay’s vocals straddling that difficult mix of ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Start your 4 week Free Trial

Register for a Music Week trial to access this article.

Sign up for your free trial to Music Week, the no 1 weekly trade magazine for anyone who needs to understand the business of music. For four whole weeks we will provide you with great, in-depth journalism that gets right inside the business of music in print and 24/7 online. With both the print and digital edition you will be able to enjoy the whole Premium experience of a subscription to Music Week - absolutely free.

Start your free trial


If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...