Kate Fraser is to become the head of commercial programming for company, while James Wilson has been promoted to commercial programming director. Both Wilson and Fraser will work directly with Bauer Place Portfolio head of brand & commercial insight Lizzy Moroney, to help create tailored campaigns designed to deliver a far deeper audience engagement.

Bauer Media, head of broadcast sales Karen Stacey said the companys Place and Passion Portfolios have already helped to give advertisers the ability to carefully target ...