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Artists to profit from secondary market with new ReDigi scheme

Artists to profit from secondary market with new ReDigi scheme

In a company press release it stated that the platform is "designed to directly support artists" and that "for the first time in music history artists can profit from the resale of their music in the secondary market".

The initiative is set to share 20% of the transaction fee with the artist each time their track sells and resells - ReDigi claims to be the first service to offer this remuneration.

This follows a court win by ReDigi over Capitol Records in February this year where a motion filed for a preliminary injunction, as part of a move to have ReDigi shut down, was denied.

ReDigi founder John Ossenmacher said of the Artist Syndication Programme: "Artists have always been a great priority of ours. When the digital landscape eroded album sales and bands were realising only a fraction of what they previously earned-not to mention streaming, which has compounded this problem even more - we knew we had an opportunity to do something big to reverse this trend.

"Artist Syndication provides eligible artists the opportunity, at no cost to them, to realise a wholly new and significant revenue stream generated from the resale of their digital tracks."

Once artists register and are then verified and approved, they are paid quarterly as their music resells.

Professor Larry Rudolph, chief technology officer said: "We worked hard to make the user interface transparent, straightforward, clear, and direct -- the way it should be.

"Our goal is for any artist in ReDigi's Artist Syndication program to easily see their share of the profits."

ReDigi also announced its partnership with iTunes which will allow users to buy new music through both company's websites. This adds to the features that enable music storage, streaming, buying and selling pre-owned digital music. Credit generated by ReDigi users from pre-owned sales may be used to fund new song purchases.

Rudolph commented: "A used marketplace does not always have the songs you want and so ReDigi allows its users to place an order for a pre-owned song.

""Now, if they do not want to wait for someone to offer that song, they can purchase it from iTunes through ReDigi.com."

Later this summer, ReDigi will launch Artist Direct, an extension of its Artist Syndication Programme which will allow artists not currently under contract to sell their music directly on ReDigi. Artist Direct will provide a platform where artists can earn the majority of the proceeds from their new unit sales, as well as an ongoing annunity from their resales.

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