This year's Bestival will be live streamed to the Bestival YouTube channel for the first time ever, in a UK festival exclusive.
The live stream will be available across all internet-connected devices and will cover both the Main Stage and Big Top on September 7, 8 and 9.
For the first time in Bestival’s nine-year history, music fans will be able to watch performances in real time, including headline performances from Florence + the Machine and New Order, a UK festival exclusive appearance from The xx and live sets from Friendly Fires, Two Door Cinema Club, Emeli Sande, Bat for Lashes, Orbital, Miike Snow, Azealia Banks and many more. The detailed daily program of the live stream will be available on the Bestival YouTube channel.
Once the festival ends, individual songs from acts will be available on-demand for the next 90 days on the Bestival YouTube channel.
Bestival promoter/curator Rob da Bank said: "I've been watching festivals such as Coachella and Tomorrowland on YouTube and loving the futuristic new angle on showing festivals in a different light via a medium that nearly everyone in the music and festival worlds is tuned into. We're really pleased that Bestival is the first UK festival to go down this route”.
Patrick Walker, senior director of YouTube Music, Europe, Middle East & Africa commented: "As the premiere destination for music lovers worldwide, YouTube has been working hard to expand our offering of live gigs and festivals to satisfy the hunger for great original content.
“We're delighted to announce a partnership with Bestival, whose dream line-up of musicians including Florence + the Machine, The xx, Emeli Sande and New Order, will now be made available to anyone, anywhere with an Internet connection."
Ben Turner, a director of Bestival added: "Following our pioneering coverage in 3D last year, Bestival is proud to now be the first UK festival to live stream to YouTube. This type of music and festival is being under-served by mainstream TV in the UK, and we believe that it’s an important step forward for music coverage overall. We also believe this approach is reflective of how today's audiences want to consume music at home."