HMV has struck a dramatic deal with The Mail On Sunday to stock the newspaper for the first time, when it gives away Prince's new album this weekend.

The deal, which was revealed to Music Week yesterday (Sunday), is the latest twist in the saga of the controversial Prince giveaway.

Confirming the deal yesterday, HMV Group chief executive Simon Fox - who described the Prince giveaway as "absolute madness" just a fortnight ago - said, "HMV does not condone covermounts. ...