Midem: Rock Band exec urges album and games bundling

Paul Williams

Paul DeGooyer, SVP of electronic games and music for Rock Band creator MTV, joined Ubisoft worldwide music director Didier Lord and Activision worldwide executive of music Tim Riley on a heavyweight gaming panel at Midem this morning, in which they discussed the possibilities that the gaming sector can offer the music industry.

While music games generally underperformed in 2009, despite some high-profile launches, DeGooyer explained that sales of music downloads for games were booming: more than 1,000 tracks are available ...

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