The deal follows hot on the heels of Viagogo agreeing a similar contract with Bauer Media's Aloud.com ticketing platform to provide readers of Q, Mojo and Kerrang! with access to sold-out gigs and festivals.
NME publishing director Paul Cheal says, "NME's audience is incredibly passionate about live music so it was obvious we partnered with the leading ticket exchange. This ticket exchange perfectly complements our primary ticketing service while providing another safe purchasing option for music fans."
Viagogo UK director ...
Register for a Music Week trial to access this article.
Sign up for your free trial to Music Week, the no 1 weekly trade magazine for anyone who needs to understand the business of music. For four whole weeks we will provide you with great, in-depth journalism that gets right inside the business of music in print and 24/7 online. With both the print and digital edition you will be able to enjoy the whole Premium experience of a subscription to Music Week - absolutely free.Start your free trial