The deal follows hot on the heels of Viagogo agreeing a similar contract with Bauer Media's Aloud.com ticketing platform to provide readers of Q, Mojo and Kerrang! with access to sold-out gigs and festivals.
NME publishing director Paul Cheal says, "NME's audience is incredibly passionate about live music so it was obvious we partnered with the leading ticket exchange. This ticket exchange perfectly complements our primary ticketing service while providing another safe purchasing option for music fans."
Viagogo UK director Edward Parkinson states, "NME is one of the most influential music media brands so we are delighted to be offering NME's audience a secure place to find hard-to-get tickets; whether it is for big name acts playing at world class venues or breakthrough artists playing at intimate venues."
The Viagogo secondary ticket exchange partnership will also extend to other brands within the IPC Media group, including Loaded, Nuts and Uncut.