Rdio is confident that it can compete with Spotify and Deezer in a UK race that it feels is far from over.

Talking to Music Week, Rdio CEO Drew Larner admitted that streaming competition in the UK was “entrenched” but said that, if his company was to fulfill its global ambitions, backing down from the challenge was not an option.

“I would sound naïve if I said it was a completely open market,” said Larner. “We’re getting [to the ...