Music service WiMP has launched on Android with a complete redesign and full tablet support.
Mobile phones and tablets with the operating system – reported to be three out of every four - will now benefit from the service following new versions for use on computers, iPhone, and iPad, with many improvements related to music discovery and editorial content.
Head of Product and CEO of WiMP in Norway, Per Einar Dybvik According said of the development: “We are really glad to launch what we believe is the best music service in the world for the world’s largest mobile OS, Android.
“We’ve had more users on iPhone so far, but we expect to get many new Android-users going forward.”
WiMP has local music editors in each country and also has a number of larger editorial activities such as WiMP Live Sessions – live concerts recorded and later released in the service.
New WiMP for Android aids ease of the service’s use on-the-go. It has integrated more artist information, album descriptions, artist biographies, artist pictures, album reviews, related albums, critic favorites and reviews.
Offline handling is also improved and a better search functionality that lets users search the playlists from WiMP-editors, artists, and WiMP-users. The sharing feature is also improved.
WiMP is available in Norway, Sweden, Denmark and Germany, and the Netherlands under a different brand, and will launch in Poland soon.