WWF launched their new Christmas campaign #WorldNeedsLove on Friday November 20, with the help of singer Will Young and Globe, Universal Music UK’s Creative & Commercial Partnerships division.
The ad features Will Young performing a version of the classic hit by Burt Bacharach, What the World Needs Now Is Love
Globe came up with the creative, produced the ad and asked Will Young to rework a new version of What the World Needs Now Is Love.
The campaign launched with ...
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