Curated by RCRD LBL's discerning and authoritative editorial team, the genre-specific emails will allow fans to further explore their favourite styles of music as well as the company's RCRD of the Day, RCRD Selections and RCRD Deals.

Additionally, the company will include an artist-mixtape with dance music DJ Tiesto in its mail-out today (Thursday).

Emails will be targeted based on user preference and download history to ensure relevance and high open rates, providing increased value for advertisers seeking to reach ...