The xx factor: Inside Young Turks' xx comeback campaign

Mark Sutherland

Young Turks and XL Recordings were celebrating a global hit on Friday, as The xx’s third album I See You went straight in at No.1 in the UK – with strong streaming figures a key factor.

I See You (Young Turks/XL) sold 26,503 copies in the UK last week, with 11,872 on physical formats, 8,775 digital downloads and 5,856 streaming ‘sales’, according to the Official Charts Company.

It was the most streamed album on the chart last week, despite it ...

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