TikTok has become the official content partner of electronic music festival Tomorrowland.
The partnership will include TikTok LIVE broadcasts of headline performances from the main stage, as well as ...
At a time when there are calls for a new generation of UK superstars, a teenager from Kettering has emerged as a global streaming sensation.
Based on Chartmetric data, ...
Kylie Minogue is back in the Top 10 of the singles chart.
The pop icon climbed 12-9 with Padam Padam (BMG), the lead single from forthcoming album Tension, which is ...
The Since ’93/RCA executives behind the triumphant Artist Marketing Campaign at the Music Week Awards 2023 have spoken about the strategy that helped make Cat Burns a breakthrough star.
The ...
In this opinion piece, Josh Phillips, account director, Publicis Sport & Entertainment, argues that the rise of the ‘underground superstar’ offers brands new opportunities…
Music has long been a focal ...
Sony Music triumphed in our brand new category at the Music Week Awards – International Marketing Team Of The Year. The award recognises the success of UK labels in growing ...
TikTok has launched its #Rock hub for rock and alternative fans.
The first featured artist is Cassyette (pictured), who has amassed more than 22 million likes and 1.2 million followers ...
I hosted a panel recently looking at the pros and cons of building a live career after success on TikTok. Increasingly, we’re seeing TikTok stars launched onto the stage, sometimes ...
