Serenade makes key appointments as it launches white-label platform

Serenade, which partners with labels on chart-eligible Smart formats, has launched its new white-label platform.  The company has also appointed Matt Drayton and Jamie Parmenter (pictured) to global roles.  The latest developments at Serenade follow its acquisition by ASX-listed Vinyl Group in September 2024.  Serenade contributed to recent chart campaigns ...

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