Universal Music and ESL’s joint venture label have signed their first act.
The major, who founded Enter Records with the e sports company two months ago, have agreed a deal for electronic artist TheFatRat.
Enter Records was established to target the gaming community and their creatives and the German producer fits the bill having recently released a music pack for multiplayer game Dota2 music pack.
"The opportunity that Enter Records gives musicians like me to build a community and grow broader audience is amazing, said TheFatRat, real name Christian Buttner of the deal.
“I’m signing to Enter Records, as I believe in the idea of the platform and how music and gaming belong together.”
TheFatRat’s The Chosen One will be released by Enter Records soon.
Read about Universal and ESL's plans for their joint venture.