Dice bids to boost London's nighttime economy

Dice bids to boost London's nighttime economy

Music discovery app Dice has launched a new feature to encourage Londoners to boost London’s nightlife. 

The new feature, Nite Dice, opens in the app automatically from 6pm Friday and Saturdays, giving fans the opportunity to find and book tickets for clubs and late-night events throughout the night. 

Nite Dice was developed in the face of recent nightlife curbing legislation, such as Hackney Council’s recent midnight weekend curfew for new venues. 

Russ Tannen, UK MD at Dice, said: “The best nights out are always the spontaneous ones that go on longer than you first planned. We’ve been busy working out how to turn your phone into the ultimate staying-out-machine. That’s Nite Dice.” 

Glyn Fussell, co-founder of drag collective Sink The Pink, said: "Dice has always made it quicker and easier for clubbers to buy tickets and have access to what's on so this helps even more. I think nightlife is still alive and booming, and this new tool will help further connect the dots."

Dice, which announced its expansion into France earlier this week, recently announced a partnership with East London venue Troxy, which has become the world’s biggest mobile-only and now tout-proof venue as a result. It also confirmed a trio of new appointments.

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