International music management and entertainment company Three Six Zero has promoted Tiffany Yu to VP, digital innovation.
Her new role will see her continuing to lead digital marketing and strategy for Three Six Zero clients, leveraging new technologies and practices to re-invigorate social strategies, and to continue to build and sustain relationships in the innovator, VC and start-up sectors.
Yu (pictured) joined Three Six Zero from Red Light Management in 2014 as head of digital, a role that has seen her overseeing digital teams and strategy across over forty Three Six Zero clients including Calvin Harris, Frank Ocean, deadmau5 and Korn.
“Tiffany is an extraordinary executive and we are proud to promote her into this new role," said Three Six Zero CEO Mark Gillespie. “Her relationships and influence within the VC and technology community have been hugely beneficial to our clients and us as a company. We are looking forward to crafting the future of Three Six Zero together.”
Yu added: “Three Six Zero is an incredibly forward thinking looking environment which continues to expand in every capacity. This enables us to take the newest technologies, and work them alongside different verticals and interests of our clients. With our varied roster we’re able to find innovative ways to open first opportunities in e-sports, VR, and optimize current digital platforms.”