It’s been a tumultuous year for breakfast radio with changes at BBC Radio 1 (Greg James) and Absolute (Dave Berry), as well as upcoming handovers at Radio 2 (Zoe Ball), Virgin Radio (Chris Evans) and Radio 6 Music (Lauren Laverne).
Now The Kiss Breakfast Show needs to find a new line-up as Rickie Williams, Melvin Odoom and Charlie Hedges have been poached by Radio 1. The trio will join the BBC network as new hosts of the late-night show at 9-11pm (Monday to Thursday) from early next year.
At Kiss, the presenters had the biggest commercial breakfast show earlier this year and remain No.1 in London. They take over over from Charlie Sloth, who left Radio 1 last month.
Rickie, Melvin and Charlie said: “We’re so excited to be joining the Radio 1 family and bringing all our energy and entertainment to the station. Hearing a new side to us as we get to showcase the music we love.”
Ben Cooper, Controller, Radio 1 & 1Xtra, said: “Radio 1 needs to keep disrupting, keep changing, keep surprising our audiences and our industry. Can’t wait to tune in to hear Rickie, Melvin and Charlie on Radio 1 with an exciting mix of late night humour and great new music.”
Andy Roberts, group programme director, Kiss, said, “Rickie, Melvin and Charlie have had a record-breaking 10 years on Kiss Breakfast, during that time claiming the crown as both the biggest commercial breakfast show in London and across the UK. All at Kiss wish them the very best of luck for the future. We’ll be announcing exciting plans for Kiss Breakfast very soon!”
For Music Week's latest RAJAR analysis, subscribers can click here.