Live Nation believes that its $100m investment in Ticketmaster's tech over the next three years will result in "substantial" market share gains in secondary ticketing - as it spends big in its "arms race" against automated, ticket-snaffling bots.
Speaking today in London, Live Nation COO Joe Berchtold told media including Music Week that LN was well underway with a process of "re-platforming" Ticketmaster, in order to "move it forward from its 1980s technology that it had when we did the ...
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