Nothing says Christmas like a man in tartan pyjamas thwacking a tiny drum kit along to Simple Minds. At least, that’s the view Argos have taken this year, as their glossy festive campaign hinges on Don’t You (Forget About Me).
There’s no doubting the enduring power of the 1985 No.7 hit, which was written by Keith Forsey and Steve Schiff and has 715,973 sales (post-1994), according to the Official Charts Company. With music supervision from Leland, agency The & Partnership ...
Register for a Music Week trial to access this article.
Sign up for your free trial to Music Week, the no 1 weekly trade magazine for anyone who needs to understand the business of music. For four whole weeks we will provide you with great, in-depth journalism that gets right inside the business of music in print and 24/7 online. With both the print and digital edition you will be able to enjoy the whole Premium experience of a subscription to Music Week - absolutely free.Start your free trial