Sony Music UK brand partnerships head Precious Omoregie on the power of Wizkid

Sony Music’s 4th Floor Creative team won in the Music & Brand Partnership category at last month’s Music Week Awards.  The major triumphed in the competitive category for its pairing of Wizkid with Tommy Hilfiger. 4th Floor Creative’s head of brand partnerships, Precious Omoregie, worked alongside director of brands Andre Carroll ...

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