Music Week Awards 2020: Catalogue Marketing Campaign

Mark Sutherland

This year, BMG took home the Catalogue prize for their hugely successful work with Kylie Minogue. Dan Baxter (SVP, UK catalogue recordings) and Gemma Reilly-Hammond (VP, UK marketing) talk us through the winning campaign...

How does it feel to win the award? 
Dan Baxter: “We are absolutely delighted to receive this year’s Catalogue Marketing Campaign award, particularly as the standard of each finalist’s campaign was so high. Kylie’s team at BMG comprises both frontline and catalogue and we are extremely ...

Login to access this article

To access this article you need to be a subscriber. If you are a subscriber login below.

Start your 4 week Free Trial

Register for a Music Week trial to access this article.

Sign up for your digital free trial to Music Week, the no 1 weekly trade magazine for anyone who needs to understand the business of music. For four whole weeks we will provide you with great, in-depth journalism that gets right inside the business of music.

Start your free trial


If you have previously taken a trial you will need to subscribe to access this article.

Subscribe Now
subscribe link free-trial link

follow us...