Ahmed Hussain is on a mission to make sure that the work of BBC Asian Network does not go unnoticed by the music industry. To mark the first anniversary of the station’s relocation to Birmingham, Music Week meets the former pirate radio DJ to hear his no-nonsense message to the business, why he gets frustrated at the reaction to Asian artists crossing over to the mainstream and the influence of Ed Sheeran’s embrace of Persian sounds last year…

WORDS: COLLEEN ...