Rising Star is our monthly column in which we meet the industry’s brightest new talents. Here, we chat to Isabella Mimi, Creative strategy lead, FourFour Digital

INTERVIEW: CHARLOTTE KROL

Tell us what drew you to working in marketing and social strategy?

“I’ve been chronically online for as long as I can remember. I taught myself how to film/edit videos because I loved creating content, but I became more interested in the purpose behind each video. Social media is constantly changing, ...