[PIAS] has relaunched Source with its UK and French teams jointly leading A&R and creative direction.

Originally established at the turn of the Millennium, the influential label is associated with artists including Air, Phoenix, Kings of Convenience, Turin Brakes and Simian.

The revived Source will have an international focus, combining the A&R expertise and local networks of [PIAS] France and [PIAS] UK with the company’s global infrastructure, in order to build audiences for artists across multiple markets.

The first four signings to the new-look label are Ifulki (pictured), Disgusting Sisters, Epal and Hina, with [PIAS] describing Source’s ambitions for an “eclectic roster spanning alternative pop, electronic music, rock and influences from across different cultures and genres”.

The revived label's first four artists will release new music through Source as its next chapter begins under the combined direction of [PIAS] France and [PIAS] UK.

[PIAS] represents parts of the original Source catalogue, providing a direct link between the label’s history and its next chapter.

“Rather than recreating the original label, the relaunched Source will take its founding spirit of discovery into a new generation,” said a statement. “Operating under the banner ‘We Grow Loud’, the label will focus on creative freedom, artist identity and community, giving artists the space and support to develop on their own terms while building sustainable international careers.”

Breaking new artists internationally has always been at the heart of what we do at [PIAS]

Kenny Gates

The joint UK-France structure is designed to give Source a cross-border approach to A&R and artist development, bringing together the two teams’ respective networks, perspectives and expertise while drawing on [PIAS]’s wider global resources

Kenny Gates, co-founder and executive chairman of [PIAS], said: “Source has a fantastic history, but this isn’t about trying to recreate the past. It’s about taking the spirit that made the label special – discovering distinctive artists, trusting their vision and giving them the time and support to develop – and applying that to a new generation.

“Breaking new artists internationally has always been at the heart of what we do at [PIAS]. Bringing our French and UK teams together around Source gives us another way to do that, and these first four signings are a great indication of the ambition and breadth we want the label to have.”

PHOTO: Ifulki (photo credit Ojoz)

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