HMV loyalty programme PureHMV has been relaunched by the retailer's new owners Hilco, who have also vowed to honour points accrued by customers before the firm went into administration in January.
PureHMV members can redeem points against money off in HMV stores and within HMV’s new digital music store, magazine subscriptions and in other retailers, now including Topshop and Topman.
Special non-monetary rewards are also available at certain times of the year, with Hilco promising some 'huge prizes' next year.
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