'A phenomenal partner': Primary Wave's Seth Faber on teaming with Whitney Houston's estate

Andre Paine

Higher Love is the first fruits of Primary Wave’s partnership with the estate of Whitney Houston.

In May, Primary Wave announced it had taken a stake in her publishing, master recording income stream, name, likeness and brand. Seth Faber works with estate CEO/president Pat Houston, the late singer’s former manager and sister-in-law.

“[Pat Houston] really has an understanding of the way the business has evolved, she pays close attention, she’s a phenomenal partner,” he said.

Prior to the Primary Wave ...

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