TikTok LIVE's global music programme for emerging artists, Music On Stage, has partnered with All Things Go to give its US winner a performance slot at the festival's New York edition this September.
Music On Stage enables music creators to perform live, connect with new audiences and unlock "career-changing" opportunities through TikTok LIVE and SoundOn, its all-in-one platform for music marketing and distribution.
Artists will compete live on TikTok throughout August for a spot in the US regional finals, which will take place live on Friday, August 28, and feature artist Lizzy Plapinger, co-founder of Neon Gold Records and All Things Go advisor, as a guest judge.
"Creating opportunities for new voices has always been fundamental to All Things Go, making this collaboration with TikTok a natural fit," said Plapinger. "Discovering and supporting emerging artists has been a throughline of my career, and I’m excited to help spotlight an artist for the chance to perform on the festival’s New York stage."
Our partnership with All Things Go Music Festival gives creators the chance to share the stage alongside some of the biggest names in music
Shen Gao, TikTok
Shen Gao, head of LIVE operations, Americas at TikTok, added: "On TikTok LIVE, emerging artists are building real communities and connecting with global audiences in real time, turning everyday moments into the foundation of a career.
"Through Music on Stage, our partnership with All Things Go Music Festival gives creators the chance to share the stage alongside some of the biggest names in music, elevating their artistic journeys and giving them a platform to showcase their talent on one of music's fastest-growing festivals."
Last year's Music On Stage winners included Angelyque Solorio, who released her debut EP through SoundOn, generating more than 350,000 creator videos on TikTok and accumulating more than 450,000 streams.
All Things Go's 2026 line-up includes acts such as Zara Larsson, Lola Young, MUNA, Carly Rae Jepsen, Brandi Carlile, Sienna Spiro and The Beaches. Set for New York City's Forest Hills Stadium from September 25-27, the independent festival also includes legs at RBC Amphitheatre in Toronto, Canada (June 6-7) and Washington DC's Merriweather Post Pavilion (September 25-27).
