Shakira and Jennifer Lopez enjoy Spotify surge after Super Bowl

Shakira and Jennifer Lopez enjoy Spotify surge after Super Bowl

This year’s Super Bowl resulted in significant streaming boosts for Shakira and Jennifer Lopez as their half-time hits prompted a Spotify surge. 

Demi Lovato gave a rendition of the American national anthem before the match, which resulted in a 31% increase in Spotify streams.

At the interval, while Kansas City Chiefs and the San Francisco 49ers took a break, Shakira and Jennifer Lopez took to the stage, enjoying respective Spotify spikes of 230% and 335% compared to a week earlier.

Shakira’s Empire jumped highest, rising 2135%, while She Wolf, Whenever, Wherever and Hips Don’t Lie rose 905%, 705% and 430% respectively.

Get Right was the biggest mover for Jennifer Lopez, rising 735%. Waiting For Tonight increased 685%, Let’s Get Loud rose by 570% and Jenny From The Block surged to a 545% increase.

Bad Bunny’s appearance with Shakira resulted in a 23% jump in streams. J Balvin joined Lopez on stage and saw his streams move up 16%.

Read our verdict on the best Super Bowl syncs here. Spotify’s new UK team star on the cover of the current issue of Music Week.



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