Artists have always built careers on the loyalty of their fans. Now that’s even more important, with Goldman Sachs estimating that superfans could be worth $4 billion in music revenue by 2030.
Fave is a platform that targets dedicated followers, enabling them to connect with fellow fans globally.
The start-up recently secured another $2 million in an ongoing funding round.
Fave CEO and founder Jacquelle Amankonah Horton tells Music Week that there is a “laser focus on serving and empowering ...