'Force of nature': UMPG partners with Brazilian music company Kondzilla

'Force of nature': UMPG partners with Brazilian music company Kondzilla

Universal Music Publishing Group (UMPG) has announced a new agreement with Brazilian executive and creator Konrad Dantas and his Kondzilla company. 

First launched as a YouTube channel in 2012, Kondzilla is known for bringing Brazilian funk music into the mainstream.

The business comprises  arms responsible for music video production, label and publishing, licensing and a lifestyle content website.

Marcelo Falcão, managing director of UMPG Brazil, said: “Konrad Dantas is a true force of nature. His passion and commitment to his dream were much bigger than the difficult circumstances he was born and raised in, and he has since created an Empire that shared Brazilian funk music throughout the world.”

Konrad Dantas is a true force of nature

Marcelo Falcão, UMPG Brazil

Dantas added: “I’m very happy to be part of the UMPG family, one of the world’s leading music publishing companies that will certainly contribute to KondZilla’s Publishing growth in the world.”

Kondzilla’s catalogue spans nearly 600 titles across more than 50 artists. Some of its biggest songs include O Grave Bater, Encaixa and Rabiola by MC Kevinho; Oh Quem Voltou by Dani Russo; Pega A Receita by MC Dede & MC Kevinho; Solteiro Até Morrer by MC Kekel; and Abusadamente by MC Gusta & MC DG.

With more than 50.6 million subscribers, its YouTube channel is the most popular YouTube channel in Brazil and is in the Top 10 in the world. It has surpassed 25 billion views across 1,100 videos.




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