Electric Jukebox planning immediate international expansion?

Electric Jukebox planning immediate international expansion?

Electric Jukebox still hasn't launched in the UK, but its latest partnership seems to signal international plans.

The British TV-based streaming service has inked a deal with NetSuite, which provides cloud-based financial and commerce software. Electric Jukebox will use NetSuite to manage its "mission-critical business operations", according to the official release, including financials, financial consolidation, purchasing, order management, inventory management, multi-currency management, multi-language management and multi-country tax compliance across its head office in the UK and US subsidiary.

NetSuite's SuiteCloud development platform will also be leveraged for the company's customisation and integration needs, such as integrations between NetSuite and its US and European logistics partners, online consumer shop and third party retailers. 

The release adds: "With NetSuite OneWorld, Electric Jukebox is better able to focus on international business growth from day one with a system that can scale with rapid business growth and allows them to have a single view across its entire business."

William Morgan, COO of Electric Jukebox, said: "The great thing about NetSuite OneWorld is that it's going to be easier for us to grow while retaining complete visibility over business performance from within a single system. As the business grows, we need to control spend and efficiency. NetSuite gives us this functionality and a comprehensive dashboard to manage our entire business."

The deal follows Electric Jukebox's latest partnership with Danish music tech company Moodagent as its music discovery and recommendations provider. The British start-up says the partnership will help consumers who are currently not subscribed to music streaming services to find new music through a range of discovery features. 

Announced back in October last year, Electric Jukebox is still available to pre-order - but no release date seems to be apparent. The service was originally planned for Christmas 2015; in January, it confirmed that the launch had moved to Easter 2016, which has also since passed.

The company is also still holding off on launching in the US for now following David Lowery and Melissa Ferrick's cases against Spotify, claiming it wants to wait until US mechanical rights matching process and legal landscape allow it to properly and without risk to itself or rights-holders. 

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